Position paper

The criteria of packaging acceptance, particularly consumer acceptance, is often seen as being purely subjective. However, consumer acceptance, as for the packaged product, is a reference for the French Environment Code and in the official European texts.

The French Packaging Council considers that the packaging performance criteria of “consumer acceptance” may be put into objective terms via a functional analysis, in distinguishing the ‘shopper acceptance phase’ and the ‘consumer acceptance phase’.

Download : Acceptance English version / Version anglaise

Jun 2010

Acceptance of packaging for the product, for the consumer and for the user

The criteria of packaging acceptance, particularly consumer acceptance, is often seen as being purely subjective. However, consumer acceptance, as for the packaged product, is a reference […]
Jun 2009

Definition and assessment of over-packaging

The French Packaging Council believes that packaging is first a provider of a variety of functions with regard to a product and its users before being […]
Jun 2009

Emballages compostables et matériaux plastiques dits « biodégradables » issus de ressources renouvelables

Download : Bioplastiques Version française / French version
Apr 2009

Communication of packaging environment impacts

Download : Com impacts English version / Version anglaise